This was a very basic example for creating a dynamic dashboard using Excel pivot table but was really fun for me. And I also used Photoshop to decorate the dashboard into a more creative way. Which way do you prefer? 🙂
June 25, 2016
The TORRES marketing and sustainability case is published by HBP (Havard Business Publishing). Here is the abstract of the case:
“The more we care for the earth, the better our wines…”
June 23, 2016
Ad Campaign Background
Wren, a not big American clothing brand, launched its seasonal campaign by uploading a seasonal viral video just as usual in May 2014. However, this one – First Kiss was extremely successful. The New York Times honored it as one of the most influential ads. Only within one week, the video had been viewed more than 61 million times (now is about 100 million times). As the founder said, Wren’s sales in the online store were up over 13,600% compared to the week before First Kiss was released. Traffic to the Wren website was up 14,000%, and 96% of those visitors are new to the site.